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Insights & Resources

Expert guides, strategies, and tips to help you master SEO and grow your organic traffic.

Tubi’s ChatGPT App Signals a New Discovery Layer for Content Platforms

Tubi’s new ChatGPT app is bigger than streaming. It shows how AI assistants are becoming discovery layers for content, media, and software products.

Apr 13, 2026

ChatGPT's Past-Conversation Memory Problem: Why It Breaks Real Workflows

Users are complaining that ChatGPT keeps dragging old chats into new work. Here's what's going wrong and how teams should handle AI memory instead.

May 4, 2026

Google AI Skills in Chrome Turn Prompts Into Repeatable Browser Workflows

Google's new AI Skills in Chrome turn saved prompts into reusable browser workflows. Here's what it means for SEO teams and power users.

Apr 15, 2026

OpenAI Acquires Astral: What the Deal Means for Codex, Developer Workflows, and AI Tooling

OpenAI is acquiring Astral. Here’s what the deal could mean for Codex, Python tooling, developer workflows, and the broader AI software stack.

Mar 19, 2026

Gemini Deep Research Is Getting Closer to a Real Workspace Analyst

Gemini Deep Research can now pull context from Gmail, Drive, and Chat, then turn reports into Canvas content. Here is what that means for research-heavy teams.

May 1, 2026

Shopify SEO: Fix Collection Pages That Don’t Rank

Your Shopify collection pages not ranking? Fix thin content, faceted URLs, internal links & indexing—steps that work in real stores.

Mar 21, 2026

Machine-Scaled Content vs Programmatic SEO: Where Google Draws the Line in 2026

Programmatic SEO is not automatically spam, but machine-scaled content can cross the line fast. Here’s how Google’s 2026 guidance changes the playbook.

Mar 20, 2026

How to Scale Your Business Sustainably (Without Burning Cash)

A step-by-step sustainable scaling plan-what to do first, what to stop, and the key metrics that keep growth profitable as you hire and expand.

Jan 30, 2026

Content Pruning: What to Delete vs Merge vs Update

Stop guessing. Use this ruthless pruning framework to decide what to delete, merge, or update—plus examples and SEO-safe rules.

Mar 21, 2026

Why Garry Tan’s Claude Code Setup Became a Blueprint for Opinionated AI Workflows

Garry Tan’s Claude Code setup shows how opinionated skills and workflow structure may matter more than raw model power in AI coding products.

Mar 18, 2026

The SEO Brief Template That Gets Content to Rank (Copy/Paste)

Copy/paste this SEO brief template + checklist so writers stop missing the mark—and pages have a real shot at ranking.

Nov 28, 2025

SEO for Feature Pages: Turn “Boring” Into Rankings

Most feature pages don’t rank because they read like specs. Here’s how to structure, write, and optimize them to win high-intent SEO traffic.

Mar 21, 2026